Business Standard

Letter to BS: The team of 'Family' must be applauded for covid-19 awareness

This initiative proves that information told cleverly through entertainment is so­mething that can touch ev­eryone's heart

Amitabh Bachchan
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At the end of the short film, Amitabh Bachchan calls the Indian film industry a “fa­mily” and says that the film fraternity would make donations to daily wage workers of the film industry

Business Standard
When art, idea and technology meet, the result is a masterpi­ece, a class of its own. And that is what one can see in the beautiful short film Family virtually directed by Prasoon Pandey which stars the superstars of our Indian film industry — Amitabh Ba­ch­chan, Ra­ji­ni­ka­nth, Chiranjeevi, Ma­mooty, Mo­hanlal, and othe­rs from the younger brigade like Priyanka Chopra, Ranbir Ka­poor, Alia bhatt and more from different regional film industries. The most brilliant feature of this film, created to spread awareness about coronavirus and to help the film industry workers is that it has been shot in the home’s of

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