Nor is just Narendra Modi's rivals in the Bharatiya Janata Party who are concerned about his impact online. In a recent discussion on the impact of the internet on politics in India, held during the Google Big Tent event in New Delhi, Minister of State for Human Resource Development Shashi Tharoor kept referring to Modi, Harry Potter-style, as "One Who Cannot Be Named". Though Tharoor grudgingly acknowledged that Modi and his party were first off the block when it comes to taking to the social media, he was quick to add that Facebook or Twitter cannot help politicians in India win elections. Of course, as soon as his session ended, he was seen rushing out of the hall poker-faced, since the next speaker on the agenda - "the One Who Cannot Be Named" - was scheduled to begin an address to the rapt audience through a video conference.