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More action than noise on Women's Day?

The PM's clarion call acted as a starter gun for various governmental agencies, galvanising them to action

International Women's Day, women's day, FMCG, advertisng, women campaign, women consumer, advertising, women empowerment, workplace , sexual harrasment,

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Sandeep Goyal

5 min read Last Updated : Mar 08 2020 | 1:48 AM IST

Last Tuesday Prime Minister Narendra Modi tweeted: “This Women’s Day, I will give away my social media accounts to women whose life and work inspire us. This will help them ignite motivation in millions”. He urged women all over the country to share their stories by taking control of his social media accounts for a day. The prime minister further added, “Are you such a woman or do you know such inspiring women? Share such stories using #SheInspiresUs”. With more than 130 million followers across platforms, PM Modi is without doubt the most influential Indian political leader online. Throwing open

Disclaimer: These are personal views of the writer. They do not necessarily reflect the opinion of www.business-standard.com or the Business Standard newspaper

Topics : International Women's Day women in India women rights Indian women Women workforce Narendra Modi PM Modi Women leaders Social Media Microsoft women empowerment women entrepreneurs women employees

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