After dominating the shelves of Indian retail and medical stores for over 104 years with its packaged foods and infant formulations, Swiss FMCG major Nestlé has decided to change its game plan. The firm, which operates in 189 countries and owns over 2,000 brands, is working on a road map to shed the ‘food and beverage (F&B) company’ tag and emerge a diversified entity by doubling the number of brands outside the F&B segment in India.
Nestlé India’s latest plan is in line with its global strategy of strengthening the non-food portfolio.
Nestlé India’s new-found focus is heavily dependent on