Several buyers who were waiting for the online sale season to make their festival purchases have started complaining that the prices of some products in select categories seem higher than those listed in the pre-sale period.
Such variations are conspicuous in furniture and consumer durables, leaving people to wonder what they were really saving this sale season.
"It's better to go back to a nearby shop, negotiate and buy a durable product rather than pick it up online," said an exasperated buyer, who had been checking online marketplaces for a good deal.