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Monday, December 23, 2024 | 12:12 PM ISTEN Hindi

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Paradigm shift in GenNext insurance

Millennials look for instant gratification from the products and services they opt for. Hence, traditional long-term products don't appeal to them much

Millennials, investment, insurance, education, foreign, abroad, jobs, employment, women, female, empowerment, gender
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Tapan Singhel
Insurance has been rapidly evolving as per the changing needs, and “one-size-fits-all” products are long gone. Today's generation is looking for products which are customised, and are available with just a click of a button. I feel this is where the industry is headed, wherein with the help of technology we bring simplified processes.

Millennials look for instant gratification from the products and services they opt for. Hence, traditional long-term products don’t appeal to them much. This attitude of millennials can be proved by the trend we saw for the Corona Kavach policy. While the existing health indemnity policies cover Covid-19
Disclaimer: These are personal views of the writer. They do not necessarily reflect the opinion of www.business-standard.com or the Business Standard newspaper

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