Business Standard

Tuesday, December 24, 2024 | 04:48 AM ISTEN Hindi

Notification Icon
userprofile IconSearch

Pollution smog-asbord

Maybe Delhi's air needs a brand manager

smog, delhi smog
Premium

Delhi smog. Photo: istock

Mitali Saran
Wow, Delhi, isn’t this air unbelievable? I’m not sure if I don’t believe it more or less than I didn’t believe it last year, when exactly the same thing happened and we all walked around going, Isn’t this air unbelievable? Air Quality Index readings are at ‘Holy Crap’ most of the year, but we don’t think about it, because as long as the air is invisible and we’re not young, or sick or old, it is somebody else’s problem. 

Now that air is the only thing visible, and AQI readings are at ‘Only Cockroaches Will Survive’, it remains somebody else’s

What you get on BS Premium?

  • Unlock 30+ premium stories daily hand-picked by our editors, across devices on browser and app.
  • Pick your 5 favourite companies, get a daily email with all news updates on them.
  • Full access to our intuitive epaper - clip, save, share articles from any device; newspaper archives from 2006.
  • Preferential invites to Business Standard events.
  • Curated newsletters on markets, personal finance, policy & politics, start-ups, technology, and more.
VIEW ALL FAQs

Need More Information - write to us at assist@bsmail.in