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Projecting Mamata as Bengal's pride, TMC launches 2021 election campaign

Election strategist Prashant Kishor, who helped the AAP, is helping the Trinamool

Mamata Banerjee
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For 75 days, over 100,000 Trinamool workers will explain to people why Banerjee is key to Bengal’s development and to preserve its communal harmony

Business Standard
Bengal’s pride
 
The Arvind Kejriwal-led Aam Aadmi Party’s (AAP’s) success in the recently-concluded Delhi Assembly polls has encouraged the Trinamool Congress to start its campaign for next year’s Assembly elections in West Bengal right away. Also with just months to go for the civic polls, Bengal Chief Minister and Trinamool chief Mamata Banerjee on Monday launched a mass outreach programme, "Banglar gorbo Mamata" (Bengal's pride Mamata), focusing on the Bengali pride and Banerjee’s leadership. With this, the party hopes to counter the Bharatiya Janata Party’s upsurge in the state. For 75 days, over 100,000 Trinamool workers will explain to

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