The coming long spell of demand drought

Looks like India's demand curve has shifted downwards for a couple of years at least, writes Shailesh Dobhal

As far as demand for consumer goods and services go, is the once-in-a-century pandemic, though currently serious in terms of its toll on lives and livelihoods, be merely a passing phenomenon? Once everyone, or at least enough people, have been vaccinated to create genuine herd immunity, will it all be hunky dory on the demand side?

After all, after every big crisis in the last two decades, whether it was the slowdown of early 2000s, the global financial crisis of 2008-09 or the self-inflicted demonetisation debacle of 2016, demand for anything from cars to colas had sprung back with a vengeance.  

Already,