Business Standard

The theory of the 'timepass' nation

There is such demand for content, even old movies and television shows are being repurposed for the smart phone

Illustration: Ajay Mohanty
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Illustration: Ajay Mohanty

Ambi Parameswaran
I used to notice that the two lady trainers in my gym were always glued to their smart phones. I did not know what they were watching and so decided to make a snide comment: “Are you trainers or are you here to watch useless videos”. They protested violently and told me that they watch gym training videos on their smart phones, to become better at what they do. I quickly apologised and said to myself, “I wish this was true all over India”. 

The Economist (June 8, 2019) in its article, A global timepass economy: How the pursuit of leisure
Disclaimer: These are personal views of the writer. They do not necessarily reflect the opinion of www.business-standard.com or the Business Standard newspaper

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