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Business Standard New Delhi
Titan is said to have conducted a survey on sunglasses and its desirability among people. One of the survey findings was that a fair number of people lately wanted to avoid sunglasses. That's because they are apparently closely associated with villains in the movies rather than the heroes. Not that this deterred the company, which launched Titan Glares, a new brand of sun glasses from its stables.

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First Published: Jun 09 2013 | 9:09 PM IST

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