Tono-Bungay enterprise

Today, as in the days of HG Wells, the dilemma that society faces is one of the need for aggressive entrepreneurs, but not entrepreneurs who undertake spiralling risks, unfettered by ethics or nous.

From my IBM 360 software training days, I recall Brooks Law, attributed to Fred Brooks of IBM. It stated that just deploying more engineers at software development may not get the work done any faster. The remark became more colourful with time —Russian economist Grigory Yavlinsky’s statement, for example, that you cannot put nine pregnant women in a room and expect the babies in one month! Brooks Law is true for building and nurturing SHE (sustainable, honest, enlightened) enterprise as well. Enterprise is essential for human progress. Yet, society is deeply suspicious, especially of quick-fix enterprise. What may be the