Up in the air

The sudden “bullish” turn in the market has given companies an opportunity to come out and launch their initial public offerings (IPOs), which where put on hold for several months owing to poor market conditions. No, it’s not that smooth sailing. Most companies will have to wrap up their public offerings before December 15 because foreign investors stay away from the market ahead of the long holidays. Therefore, only a small window of opportunity is available to companies. This is making them pull out the stops to ensure that their IPOs are a success. One such company, an arm of India’s leading mobile operator, is using charter planes to travel to different cities in a single day to market its offering.