China's smog is visible, and vexes the urban rich. But attempts to fix the looming "airpocalypse" may be exacerbating another acute risk: water. If the country's planners really want to make growth sustainable, they will need to pull the plug on cheap supply for thirsty energy companies and consumers.
Big air polluters like the coal industry are under pressure. New targets could reduce coal's role to less than 65 per cent of the energy mix by 2017, though consumption will still rise in absolute terms. The government is trying to move coal-burning steel and power plants away from wealthy cities. Choked industrial hubs in Hebei, the province that encircles Beijing, have received special attention. Mining is also a target, with dirty, high-sulphur coal discouraged in favour of cleaner varieties in remote Xinjiang and Inner Mongolia.
The trouble is that China is a dry country. Coal facilities, including new plants, are often located in its parched northern provinces. And, coal is thirsty: it must be washed before use, while turning it into electricity commonly relies on steam. One solution to urban air pollution, converting coal into "synthetic natural gas" and piping it into cities to be burned, uses 12 times as much water as regular coal power, according to the World Resources Institute.
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The root problem is that environmental sustainability is not valued as an end in itself. The powers that be often seem more concerned with sustaining their rule, or sustaining the supply of cheap energy. In the long term, all three are linked. But until shortages pose a more direct threat to the party's authority, or the economics of cheap coal tilt the other way, water is likely to place low on the agenda.