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Monday, January 06, 2025 | 05:17 AM ISTEN Hindi

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<b>Your money: </b> Insurance gets e-commerce boost

Irdai's push will make insurance cheaper for consumers & enable a consolidated view of all policies

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K G Krishnamoorthy Rao
The Insurance Regulatory and Development Authority of India’s (Irdai) is giving the insurance sector a huge digital push that will make life easier for customers. 

After introducing e-insurance account, it is now planning to make policies available at e-commerce platforms. The regulator’s e-commerce exposure draft, which was put up recently, has a host of guidelines and measures that e-commerce companies need to comply with to sell policies online.

Insurance at e-commerce platforms: The availability of products online will allow customers to choose from various products available in the market. When we shop online, we log-in to shopping portals to check products available and

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