Best Western India (BW India) part of the Worlds Largest Hotel Chain® Best Western International will register its leading brand presence at the high profile World Travel Mart (WTM) being held at London from the 7th to 10th November 2011. The chain will showcase both its Best Western Premier properties in India, located in the States of West Bengal (Kolkata) and Karnataka (Bangalore), one upcoming Best Western Plus Hotel at Rajasthan (Jaipur) and another in Punjab (Amritsar) at its Booth number AS 095.
WTM also provides participating BW India franchisees an opportunity to link up and connect with major International travel corporations thus meeting the varied requirements of international travelers and drive incremental revenues to all its member properties in India.
“The key objective behind Best Western India’s participation in WTM is to strengthen our positioning at a global level and make evident Best Western India’s growing brand value in the country” said Mr Sudhir Sinha, President & COO Best Western India.
Clocking the fastest rate of growth with a 100% growth year on year BW India prides itself with nearly 30 properties in operation and under development helping it cater to the wide-ranging requirements of the International Travel Houses and their clients in India in the best possible manner.
The chain will be adding another 9 operational properties by end of 2011.
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Aware of the global economic downturn and financial uncertainty, BW India makes every effort to offer value-for-money deals to stretch each Dollar of the travel spend of its customers while assuring quality and an unforgettable stay experience.
“We also will be keen to explore tie ups with other like minded stand-alone Indian Hotels interested in associating with an International Chain of repute and experience. The Best Western range of around 4200 properties also make available to them a unique opportunity to be part of our Global reservation system both in India & abroad” further added Mr Sinha.
BW India will also be using WTM to focus on two of its existing and one upcoming BW PREMIER Property, The BW Premier De Aqua Hotel at New Delhi, and announce the signing of two upcoming BW Plus properties in Jaipur in the western State of Rajasthan and Lucknow at Uttar Pradesh respectively.
