The Official Game of the 2011 FIA FORMULA ONE WORLD CHAMPIONSHIP™ coming to HD consoles and PC on September 23rd with new handheld platforms to follow
Gamers Invited to Ask the Development Team Anything and Win World’s First Test Drive of F1 2011
Mumbai, Thurday, 7th April 2011: – F1 2011, the sequel to the fastest-selling FORMULA ONE game ever released, will race into stores on September 23rd, 2011, Codemasters® announced. Now available for pre-order, F1 2011, the follow up to the BAFTA award winning F1 2010™, is in development at Codemasters Birmingham for the Xbox 360® video game and entertainment system from Microsoft®, PlayStation®3 computer entertainment system and PC Games For Windows®. Zapak Games, the licensing & merchandising arm of Zapak Digital Entertainment Ltd. will distribute the title in India.
Bespoke handheld editions of F1 2011 are also in production for Nintendo 3DS™ and Sony’s next generation portable entertainment system (NGP), each designed to take advantage of the new platforms’ unique capabilities; specific release dates for the handheld editions are to be announced.
In F1 2011 players will be challenged to ‘Be the driver, live the life, go compete’, with wide-ranging technical and gameplay advancements on and off track and vastly extended competitive and co-operative multiplayer components. F1 2011 will feature all of the official teams, drivers and circuits from the highly anticipated 2011 FIA FORMULA ONE WORLD CHAMPIONSHIP, including the current FIA FORMULA ONE DRIVERS’ WORLD CHAMPION Sebastian Vettel. The 2011 season also sees the debut of the 2011 FORMULA 1 GRAND PRIX OF INDIA at Delhi’s Jaypee International Race Circuit and the return of the iconic Nürburgring to the calendar.
GAMERS INVITED TO ASK THE TEAM ANYTHING & BE THE FIRST TO PLAY F1 2011.
To mark the announcement, Codemasters is offering gamers the chance to be amongst the first in the world to play F1 2011 ahead of its release and star in future Development Diary videos. To enter the competition, fans are invited to ask a question about the game on a video uploaded to YouTube.
The most interesting and creative video entries, featuring the best questions as judged by the development team, will be invited to Codemasters Birmingham to go hands on with the game, meet the team and ask their questions face-to-face in May. The day will be filmed and released as first look video. Winners unable to attend will also have the chance to be featured in forthcoming F1 2011 trailers via pre-recorded questions played out to the development team. For full terms and conditions and how to enter, head to www.facebook.com/formula1game.
In production at Codemasters Studios Birmingham, F1 2011 is being developed using the EGO Game Technology Platform, Codemasters’ proprietary tech that powered the critically acclaimed, 2 million-plus selling F1 2010™, GRID and currently driving DiRT 3.
F1 2011 will be released September 23rd 2011 for Xbox 360, PlayStation 3 and Games for Windows with handheld editions to follow. To get all the news straight from the studio and to win the chance to play F1 2011 ahead of its release, race over to www.facebook.com/formula1game or follow the team on twitter at www.twitter.com/formula1game.
About Zapak Digital Entertainment Ltd:
Zapak Digital Entertainment Ltd. is India’s largest gaming company that addresses the complete value chain of Digital Gaming. With currently 8 million registered gamers, Zapak.com is not only the largest casual gaming sites in the country but amongst the top gaming sites in the world.
Zapak Games, the Licensing & merchandising arm of Zapak has created one of India’s largest retail distribution network with presence in over 5000 retail outlets across 135 cities all across India. Zapak owns the largest chain of dedicated gaming cafes in the country – Zapak GamePlex. These are first of its kind, high speed gaming cafes that offer world class gaming content to the Indian user. Presently there are over 100 cafes in more than 40 cities in India.
Zapak is also the biggest publisher of Massively Multiplayer Online Games (MMOG) in India. It has launched some of the world’s most popular MMOG titles such as “Crazy Kart” (in partnership with Shanda, China’s largest Gaming company worth $ 3 Billion) and “Runescape” (world’s second largest MMO with over 8 million subscribers, in partnership with Jagex Games Studio).
PRESS RESOURCE WEB SITE
Download game artwork, screens and essential Codemasters’ press materials direct to your desktop from: http://www.codemasters.com/mediabank
ABOUT CODEMASTERS
Codemasters, the award winning games developer and publisher, has a 24-year heritage and annual revenues in excess of US$ 150 Million. The company’s dominant brands include DiRT, GRID, Cricket and Operation Flashpoint; the company retains the exclusive worldwide video game rights to FORMULA ONE. F1 2010, the first multi-format high-definition FORMULA ONE racing game released September 2010, is the fastest-selling FORMULA ONE game ever released. It entered the charts at number one in 6 countries across Europe and sold more than no2. Halo: Reach and no.3 Dead Rising 2 combined on its opening weekend in the UK to become Codemasters’ best-selling title ever. Codemasters operates three UK development studios – one at its Warwickshire HQ with further sites at Guildford and Birmingham. An additional art studio is based in Kuala Lumpur, Malaysia. In 2009 Codemasters won the coveted Grand Prix Award at the 2009 Develop Industry Excellence Awards, an award bestowed on the company felt by Develop to have contributed the most to the games medium in recent times. Across the group, Codemasters employs over 450 people. In March 2010, Reliance Big Entertainment Ltd. (RBEL), a part of India’s Reliance ADA group, acquired a 50 per cent shareholding in the company, alongside existing investor, Balderton Capital, the leading European venture capital firm that first invested in Codemasters in 2005. For more information on Codemasters’ product portfolio, please visit www.codemasters.com
ASK ABOUT GAMES
Codemasters supports askaboutgames.com www.askaboutgames.com - a UK initiative designed to help parents understand the age ratings system for computer and video games so that they can make more informed choices when choosing games for their children.
