Commenting on this unique initiative, P. Balendran, Vice President, GM India said,
"GM India remains committed to become active agents of sustainable and equitable development, while promoting judicious use of natural resources available today. We are pleased to have recorded a huge turnout of participants for this campaign which aimed to promote an understanding that communities are pivotal in changing attitudes towards environmental issues and ensuring that we enjoy a prosperous future."
General Motors India is a wholly-owned subsidiary of General Motors Corporation, with a state-of-the-art manufacturing facility in Halol, Gujarat. The company makes the Chevrolet Tavera, Chevrolet Optra, Chevrolet Aveo, Chevrolet Aveo U-VA, Chevrolet Optra SRV and Chevrolet Captiva for the Indian market.