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Grapes launches QWERTY key pad phone with two dual-SIM options

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Announcement Corporate

Unitron Exim Pvt. Ltd., the brand owners of Grapes range of attractive and feature-rich mobile phones available at affordable prices today announced the launch and availability of Grapes CG 888, India’s first QWERTY key pad phone that comes with two dual SIM options – CDMA + GSM or GSM + GSM. This essentially means that besides a GSM SIM (900/1800 MHz) in one of the two available SIM slots, users have the option of inserting either a GSM SIM (900/1800 MHz) or CDMA SIM (800 MHz) in the second SIM slot. Mobile users in the country never had this flexibility coupled with a sleek form factor QWERTY key pad phone and therefore, the Grapes CG 888 comes across as an attractive proposition. Despite the multimode option – a very distinct and clear advantage that this phone has over the competition, it is priced at Rs 4999 only (MRP) and comes with a year’s warranty as well.

 

According to Mr. Bikash Agrawal, Director, Unitron Exim Pvt. Ltd., “The mobile phone market in the country is getting competitive by the day and as a brand you have to have certain distinct features and advantages over the competition to survive and succeed. Grapes, as a brand, is all about fresh look and feel, and flaunt-it features. The brand is targeted at the urban, tech-savvy college and office going youth between 16 and 35 years of age besides all those who are young at heart. It is sure to become a cynosure of all eyes amidst them. It will be launched in the metros and mini-metro cities initially along with all SEC A and B class towns. Owing to our incessant consumer research we read the market pulse well ahead and pressed it into action. Our global design and development facilities came up with Grapes CG 888, a phone that has it all but still does not burn a hole in your pocket.”

It is a Facebook ready phone and also connects to Yahoo and MSN for social networking and instant messaging.

Some other features that make it an excellent buy include 2” QCIF screen with brilliant 65K colours, 1.3 MP camera, web camera, 1500 mAH battery for considerably longer talk time and standby time, memory expandable up to 2GB, media player for MP3/MP4 and 3GP formats of audio and video content, video and sound recording, FM radio, built-in speaker, universal audio jack (2.5 mm) for stereo earphones, motion sensor, WAP support, Bluetooth 1.2, Java, USB charging, large SMS storage, MMS capability, support for multiple languages besides games and utilities like calendar, calculator, alarm, world clock, stop watch, currency converter etc.

“The phones are affordable however there is no compromise on features and functionality. And that shall be our trump card in this competitive market,” added Mr. Agrawal.

About Unitron Exim
Starting predominantly as an import house for mobile phones, Unitron Exim has emerged as one of the leading mobile phone company, with over half a decade of industry experience. The company having experienced success in the import business has now launched its own brand of stylish, feature-rich and yet affordable phones by the brand name Grapes. Backed by its dynamic directors’ expertise in import and retail, Unitron has an excellent team in place to market Grapes across the country. For more information, please visit http://www.grapesmobile.in

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First Published: May 20 2010 | 6:46 PM IST

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