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Hannah Montana arrives in India - only on Airtel digital TV

Available from July 22 on Pay Per View for Rs 75

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Announcement Corporate

digital TV- the DTH service from Airtel - today announced the Indian television premiere of the latest global tween blockbuster – ‘Hannah Montana: The Movie’ on its Pay Per View (PPV) service even before its theatre launch in India.

Directed by Peter Chelsom, this musical extravaganza takes the Emmy-nomination Disney Channel series to the big screen. Grossing $17.4 million on its opening day and earning #1 spot at the box office, the movie revolves around Miley Stewart (played by Miley Cyrus) who juggles between school, friends and her secret pop-star persona Hannah Montana. When the pop star's soaring popularity threatens to take over Miley’s life, her father (Billy Ray Cyrus) takes the teen home to Crowley Corners, Tennessee, for a dose of reality, kicking off an adventure filled with the kind of fun, laughter and romance that even Hannah Montana couldn't imagine.

 

The movie will premiere on 22nd July at Rs 75 on digital TV and customers can order the movie either on the website www.airtel.in/digitaltv or by SMSing the Movie Code to 54325. Airtel digital TV is also running a contest which gives customers a chance to win exciting Hannah Montana merchandise - scarves, diaries and others. For further details, visit www.airtel.in/digitaltv

digital TV – the DTH service from Airtel - uses the latest MPEG4 standard with DVB S2 technology, which translates into exceptional picture clarity and consistent high-quality audio for the customer. It brings many firsts to the DTH segment in India including a Universal Remote which operates both the Set Top Box and TV set as well as Interactive Applications which give customers the freedom to book movie tickets, travel package and shop for branded products, among others. Users can also access city-specific news and update themselves on the latest stock news. We are also the only one to offer our customers the pleasure of listing to ad-free Worldspace Satellite radio. All this is backed by 24x7 customer care.

About Bharti Airtel Limited:
Bharti Airtel Limited, a group company of Bharti Enterprises, is Asia’s leading integrated telecom services provider with operations in India and Sri Lanka and an aggregate of over 105.19 million customers as of end of June 2009, consisting of 102.36 million mobile customers. Bharti Airtel Limited has been voted as India's most innovative company, in a survey conducted by The Wall Street Journal.

Bharti Airtel is structured into three strategic business units - Mobile services, Telemedia services and Enterprise services. The mobile business offers services in India and Sri Lanka. The Telemedia business provides broadband and telephone services in 95 cities, DTH services and has recently forayed into the IPTV services. The Enterprise business provides end-to-end telecom solutions to corporate customers and national and international long distance services to carriers. All these services are provided under the Airtel brand. Airtel’s high-speed optic fibre network currently spans over 104,540 Rkms covering all the major cities in the country. The company has two international landing stations in Chennai that connects two submarine cable systems - i2i to Singapore and SEA-ME-WE-4 to Europe. For more information, visit www.bhartiairtel.in

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First Published: Jul 21 2009 | 8:22 PM IST

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