- Company’s first Company Owned Company Operated store (COCO) in Haryana
- OCIL plans to open 25 franchise stores in next one year along with 4 Company owned company operated showrooms (Europa - Boutiques) and 75 shop in shop’s across India
- OCIL manufactures one of the widest range of Non-Vitrified, Vitrified, Ultra Vitrified and 3rd Fired Decorative Tiles for walls, floors & facades
- OCIL has a base of over 4000 dealers and sub-dealers across the country
- Only tile manufacturer to have an exclusive European Product & Solution Designer as part of our product development team – Ms. Maria Jose Castillo
Orient Ceramics & Industries Ltd. (OCIL), the largest manufacturers of Non-Vitrified, Vitrified, Ultra Vitrified and 3rd Fired Decorative Tiles for walls, floors & facades and the pioneers in floor and wall solutions brings the premium range of ‘Europa’ tiles to Haryana with the opening of its first Company Owned Company Operated outlet - Europa – Tile Boutique in Faridabad today. The new store is the company’s second company owned company operated showroom in the country and the first in the region after their first showroom in M-Block, GK-2 market in New Delhi and is dedicated to providing consumers an unparalleled selection of a world-class product, focused on showcasing the beauty and value found in ceramic tiles. The company has already opened five franchise outlets successfully in Rudrapur, Raipur, Guwahati, Coimbatore and Jaipur over the past quarter.
The strategically located store spread over 2500 sq ft, is one of the biggest stores in the region and will enable customers to touch, feel and experience the entire product portfolio. Mr. Madhur Daga, Executive Director, Orient Ceramics and Industries Limited inaugurated the Europa Boutique of Orient Ceramics and Industries Limited in Faridabad.
Speaking on the occasion Mr. Madhur Daga, Executive Director, Orient Ceramics and Industries Limited, said,
“The launch of Europa - Tile Boutique at Faridabad, will provide an international shopping experience to all our customers at unmatched affordability, guaranteed quality and choice of products. We believe in providing quality products and we are upbeat about the future growth trends in the ceramic tile industry. The boutique marks another milestone in our effort to unleash the retail revolution in India. In the last quarter we opened five franchisee outlets in Uttarakhand, Assam, Kerala, Rajasthan and Chattisgarh where we received an overwhelming response and this is our second company owned company operated showroom and we intend to open two more such COCOs (Europa - Tile Boutique) in the current fiscal.
Over the past few years Faridabad’s infrastructure has seen major changes amidst increased growth in real estate and retail. Faridabad’s proximity to Delhi, Noida and Ghaziabad is also an important factor for us to open our second COCO outlet here.
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Europa - Tile Boutique will provide an exemplary experience to our valued customers and showcase OCIL’s two emerging brands Europa and Stiler – the designer tiles. The Boutique is designed to create an impression of the actual look and feel of tiles which makes buying and selection process easier”.
The tiles that are designed by the only European in-house designer in the country Ms. Maria Jose Castillo, will give the consumers a wide range and unmatched designs to choose amongst the variety of ‘Europa’ tiles for Wall & Floor.
At “Europa – Tile Boutique”, both trade and retail customers can enjoy the very best value with Europa’s Price Promise. The shopping is easy with ample of parking space, in-store lifestyle displays and helpful and knowledgeable staff.
About Orient Ceramics & Industries Ltd:
Orient Ceramics & Industries Ltd (OCIL) pioneers in manufacturing ultra vitrified tiles in India was formed in 1977 as a public limited company and has been at the forefront of innovation in home décor ever since. The company is accredited with ISO 9001:2000, ISO 14001 and ISO 18001 certifications for quality control management systems. Having a base of more than 1500 retail outlets and more than 4000 secondary retailers spread all over the country and also a wide customer base ranging from Middle East to Europe. For more details about OCIL please visit www.orienttiles.com