SARE Homes, a provider of quality community – housing on a pan-India level, has appointed Vikram O. Datta as the new Director of Marketing & Sales with effect from 01 December 2011. Based in New Delhi, Vikram will lead the marketing and sales effort and support the company’s Management team in India.
Prior to joining SARE Homes, Vikram worked with Unitech as Vice-President Marketing & Sales and brings with him over 16 years of work experience in reputed organisations.
SARE Homes is a brand that caters to the aspirational middle income group by offering quality, community-housing at strategically identified locations across the country. The company has invested in 8 integrated projects in major cities in India namely – Chennai, Gurgaon, Ghaziabad and Amritsar which represent approximately 36 million sq ft of developable area. SARE is in a high growth mode and aims to double its area under development in the next three years.
Commenting on this appointment, Mr. David Walker, Executive Director, SARE Homes, said, “As we continue to grow our business, I am delighted to welcome Vikram Datta on board. Vikram is highly focused and a result-oriented individual. With his rich experience, he brings immense value to the company. We wish him a highly successful career at SARE Homes.”
“I am very pleased to join SARE Homes and am looking forward to developing the business as the company continues to expand its footprint in India. My priority would be to implement the business plan of SARE. The Group has already witnessed successful project launches across Chennai, Ghaziabad and Gurgaon and going forward my focus would be to further strengthen the marketing and sales initiatives,” said Vikram Datta, Director – Marketing & Sales, SARE Homes.
Vikram has completed his MBA in Marketing at IIM Bangalore and has earned his B.Tech in civil engineering from University of Lucknow.