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SEIKO launches the Seiko Spring Drive Spacewalk at Samay Bharti 2010

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Announcement Corporate

Celebrates the best of Technology and Designs from SEIKO

SEIKO, the leading global luxury watch company, delighted watch connoisseurs in India by launching the SEIKO Spring Drive Spacewalk for the first time in India at Samay Bharti 2010. SEIKO in its true tradition of their fine watching making, is also displaying some awe inspiring watches like the world renowned SEIKO Electronic Ink watch, clocks and world’s first quartz watch SEIKO Quartz Astron at Samay Bharti 2010, Mumbai.

On the occasion, Mr. Tetsuji Ishimaru, Managing Director, SEIKO Watch India Pvt. Ltd said, “From its foundation in 1881, Seiko has created revolutions in watch making supported by its technology and craftsmanship. The watches on display today are a testament to SEIKO’s superior emotional technology, and augments SEIKO’s inspiring journey through time, which stands on the twin pillars of innovation and refinement.”

 

The SEIKO booth at Samay Bharti 2010 is an experience in itself. It is an ode to the journey of SEIKO spanning more than a century, with the booth displaying watches that have been landmarks for SEIKO and presents its history with latest breathtaking collections. Mr. Niladri Mazumder, Head – Sales and Marketing, SEIKO Watch India Pvt. Ltd said “The booth tells us about the SEIKO saga in all its splendour. One can view the history of SEIKO from the worlds first quartz watch to the Electronic Ink watch (the first watch that utilizes revolutionary electronic ink). The collection spells SEIKO’s diversity and superior technology.” He adds “Seiko is a firm believer in emotional technology. As an organization it has focused on proving the customers with cutting edge technology combined with the most useful features, which is evident in the watches on display here.”

During the exhibition, SEIKO gave a preview of its clocks for the first time in India. Mr. Koichi Fukumuro, Director, Merchandising and International Marketing, Seiko Clock Inc. was present on the occasion and said, “SEIKO started in 1881 as a clock manufacturers and in its long journey since, has become an international watch making giant. We are pleased to bring to India, SEIKO’s world renowned clocks, which will be available in the Indian market in the future.”

The SEIKO Spring Drive Spacewalk
The SEIKO Spring Drive Spacewalk is the undoubted star of the exhibition. The watch is the first ever designed for a spacewalk and was worn by Richard Garriott, the renowned video game designer and adventurer, on his space mission in 2008.  With its glide motion hands, SEIKO Spring Drive Spacewalk is the only watch to reflect the true, continuous nature of time. It measures time without ‘ticks’, and the perfect, uninterrupted motion of every part of the movement is in perfect harmony with the eternal, continual and precise motion of the planets. The watch is a limited edition product available only with special orders.

The SEIKO Electronic Ink watch for women: The shape of things to come
SEIKO also showcased its technical power by displaying the remarkable Electronic Ink watch, which features breakthrough display technology. With its ultra-thin profile display, its extraordinary contrast and clarity, and its unrestricted design potential, SEIKO's Electro-phoresis Display watch has captured the imagination of the industry.

The watch is the perfect expression of SEIKO's emotional technology. If the wearer is at work, it can be set to its 'efficiency' mode; the display is informative and easy to read. If, however, the watch is set to its 'mystery' mode, the panel expresses the time in a more imaginative, evocative style. Just pick the style to reflect your mood!

The watch is ultra thin, and also has low power consumption. Because of its flexibility and other unique properties, the display can be of virtually any size and shape. In this design, the display area covers over two thirds of the total surface area of the watch.

About SEIKO Watch India Pvt. Ltd
SEIKO Watch India Private Limited is a 100% subsidiary of SEIKO Watch Corporation, Japan. Set up in 2007, it is headquartered in Bangalore. SEIKO Watch India is headed by Mr. Tetsuji Ishimaru as the Managing Director, one of Seiko Watch Corporation’s most valuable and experienced personnel. He is supported by a team of professionals who are amongst the best in the Industry.

The company has been established with the intention of addressing the needs of the discerning Indian customers. The company brings to India, SEIKO’s best and latest watches in conjunction with their world-wide launch. The company markets its products from top multi-branded watch outlets in the country. SEIKO Watch India also intends to set up a few Flagship stores in major metros to give the customer the ‘Total SEIKO brand experience’. SEIKO is only available at outlets that offer the highest quality of service to customers. This is part of SEIKO’s global ‘no compromise’ distribution strategy. SEIKO will enhance its already strong after-sales service network across the country.

About  SEIKO WATCH CORPORATION
SEIKO Watch Corporation is fully owned by SEIKO Holdings Corporation, which has a capital of over 10 million yen. Since being established in 1881, SEIKO has contributed greatly to the society with one revolutionary product after another – starting with the production of Japan’s first wrist watch in 1913 and including the creation of the world’s first quartz watch in 1969.

SEIKO has also been the official timekeeper at many international sporting events right from the prestigious Tokyo Olympic Games in 1964. Since then SEIKO has been Official Timer for a total of six Olympics, summer and winter, each one a global showcase for SEIKO’s unique technical prowess. SEIKO has been an Official Partner of the IAAF since 1985 and sponsors many athletics competitions around the world. SEIKO has been privileged to share moments of tremendous excitement with athletes and spectators worldwide.    

Today, while watches remain the heart of SEIKO’s business, its technological expertise in micro engineering, metallurgy and mechatronics has enabled the company to expand into many diverse fields including camera components, electronic devices, other precision instruments, eyeglasses   as well as sports and health related products.

In order to insure maximum performance of their products, SEIKO even makes high quality batteries by themselves.  SEIKO is the one of the first and few watch companies that eliminate mercury f-free from their watches. SEIKO has always met or exceeded all EU environmental standards such as WEEE and RoHS ahead of their deadlines.

In 2001, SEIKO’s watch division became an independent company, SEIKO Watch Corporation. SEIKO is the only manufacturer with every watch making expertise and today, its watches are sold in more than 75 countries across the world.

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First Published: Feb 03 2010 | 7:58 PM IST

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