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Shemaroo licenses Studio Canal classics for Indian sub-continent

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Announcement Corporate

Shemaroo Entertainment has licensed 70 titles from Studio Canal for home video distribution.

Some of the major titles Shemaroo has licensed are ‘Rambo Triology’, ‘Basic Instinct’, ‘Terminator 2’, ‘Cliffhanger’, ‘Red Sonja’, ‘Evil Death 2’, ‘Total Recall’, ‘Serpico’, ‘Murder on the Orient Express’, ‘Universal Soldier’, ‘Raw Deal’, ‘Lock-Up’, ‘Escape from New York’, ‘Red Heat’, ‘The Graduate’, 4 titles from ‘Carry on Series’ and ‘Air America’ among others.

The DVDs of some of the major titles will have the extra feature of 5.1 surround sound, which is for the first time on a DVD in India.

Shemaroo has licensed these 70 titles for home video distribution for SAARC countries – India, Pakistan, Nepal, Bhutan, Bangladesh, Sri Lanka, Maldives.

 

For more than two decades, Shemaroo has been making waves with their strong distribution of domestic Indian films; however this major deal augments Shemaroo’s presence in the international film category.

Hiren Gada, Director, Shemaroo Entertainment shares his thoughts, ‘We are really glad to be associated with Studio Canal and license some of their phenomenal films for home video distribution. Also with the 5.1 surround sound, we are certain that audiences in India will be able to highly appreciate watching these movies in the comfort of their homes. Moreover, given our strong distribution network in the mainstream Hindi film category, we will be able to give a good boost and widespread distribution to these titles.’

Francoise Guyonnet, Executive VP, StudioCanal Home Entertainment, underlines the positive aspect of their cooperation with Shemaroo Entertainment, ‘It has been a great pleasure working with Shemaroo Entertainment from the very start. We are confident they will be the best partners for the distribution of our titles throughout India’

About Shemaroo Entertainment:
A behemoth of its own kind as a major distributor in entertainment industry, Shemaroo Entertainment has forayed into distribution of International movies targeting cinema lovers all over India. The company has acquired close to 300 titles, across all genres.

The forthcoming releases will contain works of famed directors and hordes of award winning movies both in DVD and VCD formats.

Cinema is void without intense interaction among cine-enthusiasts, so apart from only distributing movies Shemaroo will also stay focused in value packing these movies and present them as exciting entertainment experience and as a must own proposition. That is why Shemaroo has associated themselves with big studios like Pathe, UGC, Lakeshore Entertainment and many others.

The distribution plan is also backed up with appropriate marketing and advertising/publicity plan so as to make the customers aware of the presence of the movies and all the exciting offers included within.

For more information visit www.shemaroo.com

About Studio Canal:
STUDIOCANAL, a subsidiary of the French Pay TV Group Canal+, holds the largest non US film Library in the world (5186 titles).

After purchasing in 2006 OPTIMUM RELEASING, a British film distribution company, STUDIOCANAL acquires KINOWELT in 2008, the leading independent German group specializing in film acquisition and distribution.

STUDIOCANAL’s activities in the production, acquisition and distribution of films make it one of the major players in Europe.

Its library is distributed in video throughout the world thanks to the distribution and licensing agreements handled by its International Home Entertainment department.

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First Published: Nov 17 2008 | 12:00 AM IST

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