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Tata Indicom introduces Prepaid Services for BlackBerry Users

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Announcement Corporate
  • An Industry first, prepaid BlackBerry services with weekly plans
  • Introduces two service plans BlackBerry Internet Bundle and BlackBerry Messaging Bundle
  • Weekly package of Rs 85/- and Rs 250/- as per chosen service plan

Tata Teleservices Limited, India’s fastest-growing pan-India dual-technology telecom service provider, today announced the launch of Prepaid Services with weekly plans for Tata Indicom BlackBerry users. Now Tata Indicom BlackBerry customers have the liberty to opt for prepaid services toning their requirements, not only on a monthly basis but also as per weekly preferences, for the first time with Tata Indicom’s flexible weekly prepaid options.

Under prepaid segment, customers have two service plans Blackberry Messaging Bundle and BlackBerry Internet Bundle to choose from, according to the customer’s requirement for e-mail, instant messaging, social networking and internet browsing.  Blackberry Messaging Bundle and BlackBerry Internet Bundle are available at a monthly package of Rs 299/- , Rs 900/- and weekly package of Rs 85/- and Rs 250/- respectively.

 

Announcing the launch of Prepaid Services and Weekly Plans, Mr.  Sunil Batra, President - Operations, Tata Teleservices, said “There are 2 firsts: first is that Tata Indicom is now offering Prepaid BlackBerry services to customers and the second first which is the Industry First :that of a weekly plan for BlackBerry customers opting for prepaid services. Offering weekly services stems from our insight, that prepaid segment is highly cost conscious and offering them weekly plans will liberate them from monthly commitments. Also we do realize that customer’ service preferences change often and offering weekly plans that suit their pocket and offers flexibility to change service options and keep up with latest social trends is sure going be well received with our prepaid user segment.”

Under BlackBerry Messaging Bundle service plan, customers get unlimited access to e-mail and instant messaging.  It allows customers to access as many as ten email accounts on Hotmail®, Yahoo!® Mail, Google Mail™ and chat on popular messengers like Windows Live™ Messenger, Google Talk™ and Yahoo!® Messenger. As an additional benefit BlackBerry handheld shows multiple mailboxes in a single screen and also it supports various formats like Microsoft Word (.doc), Microsoft PowerPoint (.ppt), Microsoft Excel (.xls) ,Adobe pdf (.pdf), Corel WordPerfect (.wpd), ASCII text (.txt), ZIP Archive ( .zip), Images (.jpg, .bmp, .png, .gif, .tiff).

With BlackBerry Internet Bundle, customers get unlimited access to web browsing on the handheld in addition to unlimited usage on instant messaging and access to as many as 10 POP3 email accounts with unlimited email access.

That’s not all; both the plans are applicable on all BlackBerry smartphones from Tata Indicom.

BlackBerry smartphones have been well-received in the Indian market, and the launch of a variety of handsets is contributing to the appeal of the BlackBerry platform to an even wider range of customers. We have received tremendous response to our enhanced BlackBerry handset portfolio efficiently catering to diverse segments.” Mr. Batra added. 

Tata Indicom offers a variety of BlackBerry Handsets that can be conveniently combined with Prepaid options:

BlackBerry 8703e available at just Rs 9990/-, comes loaded with a full QWERTY keyboard, intuitive trackball navigation system and light sensing screen technology. It also offers smart dialing, Bluetooth and a strong battery life.

BlackBerry® CurveTM 8330 priced at 15990/-, provides customers with a wide range of easy-to-use mobile applications, including camera, multimedia and more.

With a sleek and stylish design, BlackBerry® 8830 World Edition, available at Rs 17000/- offers a full QWERTY keyboard, intuitive trackball navigation system and large bright display.

BlackBerry® Tour™ 9630, priced at Rs 27,990/-, is a 3G enabled smartphone equipped with world rich multimedia features. The BlackBerry Tour is a state-of-the-art smartphone providing users with an enhanced communications experience it is outfitted with a 3.2 megapixel camera with support for video recording. With its support for BlackBerry App World™, users can also access free mobile applications designed for business, productivity, games, news and lifestyle needs.

About Tata Teleservices Limited
Tata Teleservices Limited is one of India’s leading private telecom service providers, having a pan-India presence across all of India’s 22 telecom Circles. The company offers integrated telecom solutions to its customers under brands - Tata Indicom, Tata DOCOMO, Tata Photon and Tata Walky and uses both the CDMA and GSM technology platform(s) for its wireless networks. Tata Teleservices Limited, along with Tata Teleservices (Maharashtra) Limited, operates in more than 420,000 towns and villages across the country, serving over 60 million subscribers. After its collaboration with Japan’s NTT DOCOMO in November 2008, Tata Teleservices has so far launched GSM services under the TATA DOCOMO brand name in 16 telecom Circles, and the remaining part of the country is also expected to be covered shortly. The company recently launched a new brand on the GSM platform—T24—in partnership with Indian retail giant Future Group. Tata Teleservices’ bouquet of telephony services includes mobile services, wireless desktop phones, public booth telephony and Wireline services.

For details, visit www.tatateleservices.com, www.tataindicom.com, and www.tatadocomo.com

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First Published: Mar 29 2010 | 7:02 PM IST

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