Tetra Pak, the world's leading food processing and packaging solutions company and TERI (The Energy and Resources Institute), today announced the conclusion of Phase 1 of ‘Project SEARCH’ and the introduction of Tetra Pak Ambassadors.
SEARCH is an acronym for Sensitization, Education and Awareness on Recycling for Cleaner Habitat. The primary objective of the immensely successful activity was to conduct awareness and sensitization drives in 60 Delhi and Bangalore schools, in order to inculcate a habit of recycling amongst the youth, starting at the schools itself.
Tetra Pak India and TERI’s partnership is purely driven by the intent to encourage the engagement of students in environment conservation and the adoption of sustainable practices in daily life. The 12 students who were awarded the title of Tetra Pak Ambassadors were given the opportunity to experience the production of sustainable and recyclable Tetra Pak packages at their world class factory at Takwe, Pune and also at the actual recycling of these packages at Tetra Pak’s recycling partner- Daman Ganga Board Mills, Vapi Gujarat.
The top 12 schools who nominated Tetra Pak ambassadors of Project SEARCH are namely:
From Delhi
Mridul Kataria: Bluebells International School
Shivalik Chugh: Salwan Public School
Soham Chaudhuri: GD Salwan Public School
Aadya Chawla: Springdales School, Pusa Road
Viraj Sahgal: The Shri Ram School, Aravali
Richa Sangwan: Chiranjiv Bharti School, Gurgaon
From Bangalore
Sornah M: Rashtrotthana Vidya Kendra
Anupama: Mitra Academy
Amartya Sengupta: Delhi Public School
KR Karthik: Deccan International School
Vishnu Madhusudan: Innisfree House School
Tanya Bhatnagar: Army Public School
Commenting on the successful completion of phase 1 of Project SEARCH, Jaideep Gokhale, Environment and Communications Director-South Asia Markets, Tetra Pak said, “We are happy to report the success of Project SEARCH. The project encourages us to work extensively with children in promoting adoption of sustainable practices. We will continue to encourage the chosen Tetra Pak ambassadors and more students in the next phase of Project SEARCH.”
Sharing Gokhale’s sentiments, Ranjana Saikia, Associate Director, Youth Education and Action- TERI remarked, “Project SEARCH has successfully managed to instill environmental consciousness in a large number of students and teachers. The core message of the project is to encourage students to reuse, recycle and reduce and make judicious choices as consumers and reduce one’s footprint. The Ambassadors' visits to Vapi and Pune have been very effective and we are planning to work closely with them in Delhi and Bangalore over the next one year and reach out to more students through them. We are looking forward to the next phase of the project which certainly will be bigger and better.”
About Tetra Pak
Tetra Pak is the world's leading food processing and packaging solutions company. Working closely with our customers and suppliers, we provide safe, innovative and environmentally sound products that each day meet the needs of hundreds of millions of people around the world. With over 20,000 employees and operations in more than 150 countries, we believe in responsible industry leadership and a sustainable approach to business.
Our motto, “PROTECTS WHAT’S GOOD,"™ reflects our vision to make food safe and available, everywhere.
More information about Tetra Pak is available at www.tetrapak.com
About TERI
About TERI - EEA (Environment Education Awareness)
Environment Education and Awareness area at TERI has dedicated itself to the task of creating an informed group of young citizens who will become the leaders of tomorrow and for whom environmental issues will become a part of their daily lives. It has conducted several projects on issues related to water, air, climate change, energy, etc. It develops and disseminates resource material (both print and electronic) for effective communication, besides networking with like-minded institutes, for wider outreach at the national and global platform.
The area targets mainly students and teachers and through them the community. To bring about a spirit of participatory competition for addressing environmental concerns innovative projects and activities are undertaken such as conferences, interactive sessions and discussions. An annual international environmental examination – GREEN Olympiad for middle and senior school students is conducted in association with the Ministry of Environment and Forests, Govt. of India that culminates in the TERRAQUIZ, the first environmental quiz programme for school students on Indian television. School Health and Hygiene programme is being carried out in the government schools of Haryana (Gurgaon, Sonepat and Panipat) and Delhi under the Yamuna Action Plan – II. Workshops, seminars, training programmes and educational field trips on environmental issues are organised for teachers and students at regular intervals.
