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Transcend announces the Diwali festival bonanza!

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Announcement Corporate

Transcend, one of the global leaders in storage and multimedia products has announced the Diwali festival bonanza for its Indian customers from October 1 to November 14, 2010. Light up your digital life with Transcend JetFlash series of USB flash drives and stand to win great prizes like 640GB StoreJet 25M3, the 2.5” portable hard drives; 4GB MP 330, digital music players, 4GB and 16 GB variants of JetFlash V95 USB flash drives.

Customers can choose amidst a plethora of Transcend JetFlash USB flash drive offerings available through authorized channel partners, at large format retail store chains or their recently launched online shopping portal – www.transcend.co.in. All that one needs to do for wining a 4GB JetFlash V95 USB flash drive is submit his or her email ID on the portal and be eligible for a lucky draw. If anyone buys a Transcend JetFlash USB drive during this festive period, and registers its serial number on the portal, he or she can stand a chance to win a 640GB StoreJet 25M3, the 2.5” portable hard drive through draw of lots. What’s more, spread this festive news around to as many friends as possible and if your score of friends is one amidst the highest you could end up winning a 4GB MP 330 digital music player. However, excitement just does not end here, register as a fan on Facebook India page and you could win a 16GB JetFlash V95 USB flash drive in a lucky draw.

 

According to Mr. Gordon Wu, Regional Head – South Asia, Transcend, “Transcend wishes all its customers a very Happy Diwali and promises to not just meet but exceed their digital data storage expectations through its exciting variety of products.”

The key objectives of this Diwali festival bonanza are to promote JetFlash series of USB flash drives further, celebrate the immensely high user acceptance and the ensuing brand leadership and drive traffic towards the online shopping portal.  Transcend, through this Diwali festival bonanza celebrations intends to register as many visitors as possible on its Indian shopping portal as well as add more fans to its ever-growing list on its Facebook India page www.facebook.com/TranscendIN

“We have always delivered USB flash drives that delight the customers – be it in terms of high data-transfer speed, high capacity, attractive design, small-form factor, introduction of latest technology standards like USB 3.0 or value-additions like pre-loaded anti-virus & other software utilities,” informs Mr. Wu.

Transcend realizes that USB flash drives are not just a storage device anymore and have over the years graduated to being lifestyle devices that users love to flaunt and even wear. Owing to its in-house design and development facilities, Transcend has been introducing newer offerings like the latest luxury edition with Swarovski crystal, shock-proof silicon rubber body, genuine pearl shell, metal swirl design, lacquer and chrome finish, biometric security (fingerprint) etc. Not to forget the much in demand wafer thin variants. 

For Transcend, India has emerged as one of the important markets. The ever growing digital data and the need to carry it along have fueled the demand for USB flash drives so much so that they have virtually replaced the magnetic and optical storage media. “Owing to increased usage and adoption of storage and multimedia products not just in metropolitan cities but also in tier II and tier III cities of the country, Transcend has been witnessing an impressive traction in demand and shall strive to maintain its leadership position in this space in the years to come as well,” adds Mr. Wu.

The favorable duty structure introduced by the Indian government has shrunk the parallel and gray market and customers are now willing to spend a little extra for the warranty and service - a hallmark of Transcend brand.

About Transcend
Transcend is a globally recognized leader in the manufacture of memory products and peripherals. Established in 1988, Transcend offers a full line of standard and proprietary memory modules, USB flash drives and portable hard drives, solid-state disks, MP3 players, flash memory cards, card readers, and multimedia products. Transcend has manufacturing facilities in Taiwan and China, and has offices in the United States, the United Kingdom, Germany, The Netherlands, Japan, Taiwan, and China. For more information, please visit www.transcend.co.in

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First Published: Oct 04 2010 | 6:29 PM IST

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