"I don't know about success of the film... It is the most politically incorrect film. There are jokes on everybody including me but nothing is cheap. I would say the film is India's answer to 'American Pie'," Ekta said.
The Sachin Yardi directed adult comedy is a sequel to the 2005-hit 'Kya Kool Hain Hum'.
"It is an adult comedy, we had a 'Delhi Belly' last year. It shows that India has got a sense of humour. At no point the film will go down and take a cheap and dirty route. It is for youngsters and those who loved the first part," she said.
Asked if the culture of the industry has changed, Ekta said, "There is no culture of film industry. Whatever is the culture of the country, it is reflected by the film industry. Language does not define culture. Every film represents an audience and accordingly the filmmaker makes it for that set of people."
The film has already run into controversies because of its adult content. The movie's trailer has also been given an 'A' certificate by the Censor board.
"I hope the Censor board will look at it differently. We had 'Delhi Belly' last year and they should be coming of age to accept this," Ekta said.
The film, which hits the screens July 27, brings together Tusshar Kapoor and Riteish Deshmukh after seven years.
"It took us seven years to get the guts back to make the sequel. We have done it, we don't care about anything. If you think I am shameless then Sachin (director) is more shameless than me," Kapoor said.
"Riteish and I have planned to leave the town because we cannot be in the city after the film releases," she said, on a lighter note.
