Airtel Business, the enterprise arm of Bharti Airtel, has partnered with networking player GBI to increase its direct reach in West Asian countries.
"GBI being a key network asset for the region will not only improve our customers' experience and reach but would also enable GBI's customers to experience a seamless extension on the Airtel Global network spanning across 50 countries across 5 continents," Bharti Airtel Director and CEO-Global Voice and Data Business Ajay Chitkara said in a statement.
Airtel Business only offers enterprise services to its clients in the Middle East.
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The partnership will help "extend our network reach to Airtel's customers and to further enhance the benefits of our value propositions for customers and partners", GBI's Acting Chief Executive Officer and CCO Amr Eid said.
GBI owns and operates a multilayer carrier neutral network providing connectivity to West Asian countries.
The partnership is in line with the long-term strategy of Airtel Business, considering the long-term potential for the Middle East market, the statement said.