Sportswear company Alcis Sports today announced its partnership with Flipkart to bring Indian fans the official fan-wear merchandise of the upcoming FIFA World Cup in Russia.
After bagging the rights for the 2018 FIFA World Cup Licensed Apparel Merchandise for India, Nepal, Sri Lanka and Pakistan, Alcis Sports has inked an exclusive deal with Flipkart to retail fan-wear merchandise on the online platform.
The company has lined up a comprehensive range of over 550 articles -- including popular apparel categories such as T-Shirts, Polo T-shirts, Shorts, Track pants, and Tracksuits -- that will be exclusively available on Flipkart.
"Football has always been popular among fans in our country and it got a further boost when we hosted the U-17 World Cup in India. With the Russia World Cup just a matter of few days away, it is the right time to introduce these products to these fans," said Alcis Sports Managing Director Roshan Baid in a release.
Disclaimer: No Business Standard Journalist was involved in creation of this content
