As Kerala gears up for May 16 Assembly polls, a firm has launched a bilingual interactive mobile application providing poll-related information, ranging from details of candidates to live news streaming from Malayalam news channels.
'My Election', designed by Kochi-based event and campaign management Lamda Media Solutions for Android smartphones and claimed to be the first of its kind, allows voters to find out details about their polling stations and view online news feeds related to the polls.
The free-to-download app is encyclopaedic in content as it provides a history of Kerala Assembly Elections since 1957.
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For those in the fray, it can serve as a campaign vehicle.
The candidates will be provided with specific IDs through which they can access the server and add details to their profiles. This will allow them to upload videos and photos.
The language of the app can be switched to either English or Malayalam, Elanjickal said.