Gearing up for the Lok Sabha polls, BJP top brass, including Narendra Modi, today held a meeting to finetune its strategy on the eve of its National Executive and Council meetings beginning tomorrow.
The party will finalise its programmes for reaching out to the electorate through "One Vote, One Note" and "Mission 272+" campaign, besides the "Modi-for-PM Fund" which will be both online and offline.
The party will also give final shape to its door-to-door campaign and for reaching out to villages, besides state-wise strategies ahead of the general elections.
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The party discuss at the Executive tomorrow the political and economic resolutions which will be put forth for consideration at the party's National Council meeting on Saturday and Sunday.
To give a fillip to its fund collection efforts to help bring the party to power in 2014, BJP's 1.3 lakh public functionaries across the country will donate their one month salary.
"This is the last session of the BJP before polls and that is why it is very important," party spokesperson Sudhanshu Trivedi said.
He said while BJP leader Sushma Swaraj will present the political resolution highlighting the scams and corruption, besides indecision and policy paralysis in the government, Arun Jaitley will present the economic resolution that will highlight the current economic situation due to the "misgovernance" of the UPA and will present BJP's vision.