Australia-based Boost Juice, which operates Joost Juice Bars, is expanding sales network here and aims to have 100 stores by 2020.
As per its strategy, the company would primarily target the metros and airports.
"In next four years, which is 2020, we are thinking of 100 stores. By 2017, it would be around 30 by adding 17 new Joost juice Bars across the country and from there it would grow further," Boost Juice Bars Australia Founder Janine Allis told PTI.
At present, Boost Juice operates 14 Joost Juice Bars in Delhi NCR and Mumbai.
It specialise in making fresh juices, smoothies, crushes and healthy F&B alternatives.
The company, which was setup in Adelaide in 2000, is operating 350 stores globally in 14 countries.
"We are adding 1.5 stores every week and by the end of 2020, we are quite sure to have at least 1,000 stores," said Allis.
According to Joost Juice Bars India Founder Rivoli Sinha the next wave of expansion of the company would be mostly on franchise model.
"Till now all Joost Juice Bars are on company-owned and company operated model and now the most of the future juice bars would be on franchise model," said Sinha, who is the master franchisee for Boost Juice in India.
On being asked whether, the company would launch its packaged juice here, Allis said: "In future, we may do it here also".
The company sells packaged juice in Australia under the brand 'Boost'.
