Shares of broadcasting and cable TV operators closed on a mixed note on Thursday after falling in morning trade amid Trai's order that will enable users to access more channels at lower subscription price.
Sun TV Network stock, which dropped 6.37 per cent during the day, later recovered most of its losses and closed 1.25 per cent lower on the BSE.
Shares of Den Networks closed down 0.11 per cent.
Dish TV India jumped 2.26 per cent at close of trade and Zee Entertainment Enterprises rose 0.45 per cent.
All these scrips had fallen in morning trade.
In a bid to protect consumer interests, broadcast regulator Trai on Wednesday made amendments to the new regulatory framework for cable and broadcasting services.
Significantly, Trai capped the amount consumers will have to pay monthly for all free to air channels at Rs 160.
The new rules are part of the changes the regulator has made to its 2017 tariff order for broadcasting and cable TV services. They will be effective from March 1.
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