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Cadbury Malaysia gets backing from religious leaders

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Press Trust of India Kuala Lumpur
Cadbury Malaysia has invited a panel of religious leaders and scholars to its manufacturing plant to confirm to the public of the Muslim majority country that its products did not contain any porcine DNA.

On May 23, Cadbury's halal status came into question after allegations that traces of porcine DNA could be present in two variants of its products.

The issue was resolved when an Islamic body verified the test results which showed that the products were halal and devoid of any traces of porcine DNA.

The religious leaders toured the manufacturing and supply chain processes, including witnessing the steps in the halal certification process.
 

"we have established that Cadbury chocolates made in Malaysia are in accordance with the strict guidelines laid out by religious authorities," a religious leader of the group said.

Plant manager and chairman of Cadbury's internal halal committee Mohamed Yaccob Khan said this additional endorsement affirmed the company's commitment to preserve cultural and religious interests of Muslims in Malaysia.

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First Published: Jul 23 2014 | 5:11 PM IST

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