China today said it will soon approve its first sound trademark by giving the green light to the state-run radio station's application to register its signature tune as a its trademark.
The State Administration for Industry and Commerce (SAIC) said that it has reviewed the application from China Radio International and plans to approve it.
A sound trademark is a sound that is used to perform the trademark function of uniquely identifying the commercial origin of products or services. Famous examples include the Nokia tune and the "I'm lovin' it" jingle of McDonald's.
China's top legislature revised the Trademark Law to allow sound to be registered as a trademark in 2013.
The SAIC had received 450 applications for sound trademarks by the end of January since starting to accept such applications in May 2014, the official Xinhua news agency reported.
China Radio International, established in 1941, is the People's Republic of China state-owned international radio broadcaster.
