Actor Chris Pine has become the new face of Armani Code fragrance.
The 'Jack Ryan: Shadow Recruit' actor will star in the bestselling male fragrance's Spring 2014 campaign, which shows him giving the camera a smoldering look while impeccably dressed in a white shirt and black tie, reported Us magzine.
"Chris perfectly embodies the brand's spirit with his strong charisma and natural elegance. Besides revealing great talent, high versatility and the right amount of irony on set, his magnetic charm makes him the ideal match for this fragrance," Giorgio Armani said in a statement.
The 'Star Trek' hunk is currently shooting 'Z for Zachariah' with Oscar-nominee Chiwetel Ejiofor and will next appear in Rob Marshall's musical 'Into the Woods' and the 'Horrible Bosses' sequel with Jennifer Aniston.