Business Standard

Tuesday, December 24, 2024 | 05:51 PM ISTEN Hindi

Notification Icon
userprofile IconSearch

Confectioners making elections sweeter

Image

Press Trust of India Kolkata
Politics is getting sweeter in the metropolis with confectioners offering election-themed delicacies this poll season.

Known for their sweet-tooth, Kolkatans are snapping up 'nirvachani mishti' (election sweets) with shops setting up special counters to sell sweets embossed with party symbols or names 'NaMo', 'RaGa' and 'Didi'.

'NaMo Tea Mousse' named after the BJP's prime ministerial candidate Narendra Modi is a hit.

Confectioners are also selling a special Bengali dessert 'payesh' and have named it 'Didi', dedicated to West Bengal Chief Minister Mamata Banerjee.

Balaram Mullick and Radharaman Mullick, the 129-year-old sweetshop at Bhowanipore, has introduced nine uniquely designed sweets like 'sandesh' for the poll season.
 

"We make sweets for every occasion and since this is the general elections, we thought we must have something for patrons of different political parties," shop owner Sudip Mullick told PTI.

Crushed rose petals are used to create CPI(M)'s red hammer and sickle symbol and raw mango and orange for Trinamool Congress's flower and grass party symbol.

Don't miss the most important news and views of the day. Get them on our Telegram channel

First Published: May 04 2014 | 12:11 PM IST

Explore News