The cash back scheme of power major BSES within a month, under which the consumers could earn up to Rs 200 on timely payment of electricity bills has turned out to be a big hit with nearly 2.5 lakh consumers lapping it up.
The total value of the cash back has touched about Rs 5 crore. Among the beneficiaries, 1.83 lakh are from BRPL (BSES Rajdhani Power Limited) and over 66,000 from BYPL (BSES Yamuna Power Limited), BSES spokesperson said.
BSES entered into a pact with mobile commerce platform Paytm in launching the two-month scheme in February.
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Consumers of both discoms--BRPL and BYPL, can make their payment through various options including Debit Card, Credit Card, Net Banking and Paytm Wallet.
They will also get a chance to participate in a 'bumper lucky draw' to be held in April and win gifts such as bikes, LED TVs, washing machines and refrigerators, he added.