An interactive and crowd-managed social platform called 'Khel Now' was today launched to bring together sports-related content and social networking to build communities in different parts of the world and connect all sports stakeholders.
This social platform aims to connect people interested in sports from fans to teams to coaches to sporting brands and businesses.
An initiative of Agnificent Platform Technologies, 'Khel Now' will be a platform that ties together crowd-sourced and curated content, information, networking, reviews/ratings, all of which are relevant, timely and location-specific to users.
Starting with India and football, 'Khel Now' hopes to connect millions of passionate followers of the sport and will soon venture into other sports such as tennis and basketball. It is currently available on the Google Play Store and will soon be available on other mobile platforms, a release said.
Dhruv Ratra, Co-Founder and CEO Agnificent Platform Technologies, said, "Khel Now will allow all users to benefit from community knowledge that is collected, rated and shared amongst one another whether it is a parent or a child who wants to find the best academy or coach, or whether it is a brand or business that wishes to better target sports fans in their neighbourhood with relevant and timely offers."
'Khel Now' provides state-of-the-art location-based content filtering using tight integration with Google Maps which allows sports fans to search for and filter results based upon the location of their mobile device or their preferred location.
By using the 'Khel Now' app, people can follow and support their favourite sports, competitions, teams, players, communities, coaches, academies through online and offline activities; share high quality and relevant content such as photos, videos, reviews/ratings, Q&A, stats, profiles, and information.
