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Design Powerhouse Melorra Unveils an Exclusive 'Trendy Hearts' Collection on Valentine's Day

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Press Trust of India BENGALURU

/ -- The collections revolve around the heart motif and promise to be the perfect gift for the season of love

This Valentine's day, design powerhouse Melorra brings to its customers a stylish and refreshing 'Trendy Hearts' collection that reinterprets the classic heart motif with the latest global fashion trends. The entire collection of gold and diamond jewellery is inspired by the top trends of Autumn/Winter 2018-19. While heart is the central motif, the jewellery designs reflect trends like Disco Sequins, Knife Pleats, Scarf Print, Flower Bouquet, Animal Print, Bows and Neon.

(Logo: https://mma.prnewswire.com/media/730331/Melorra_Logo.jpg )

Melorra's Valentine's Day collection comprises pieces such as the scroll of hearts gold pendant, club of hearts gold bracelet, heart stripe gold studs, and other pieces that are sure to strike a chord with women. Apart from giving shoppers the option of choosing from various designs, the pieces can be paired with anything in the wardrobe - from an outfit for the date night to a casual outing for a movie. The collections are sure to prove as the best Valentine's gift for women.

 

Speaking about this, Ms Saroja Yeramili, CEO and Founder, Melorra said, "With Valentine's Day around the corner, every man must be looking for something to bring a smile on the face of the beautiful woman in his life. With a wide variety of pieces to choose from, Melorra's gold jewellery online will resonate with the idea of love and belonging that this day stands for. Our jewellery being fashionable and trendy can also be worn irrespective of the occasion - and that is also a major reason why it will be the perfect gift on this day. We are expecting a good response from Bengaluru given that women here are extremely fashion forward and savvy."

With on-point trends and great designs, Melorra's Valentine's Day collection promises to add that extra spark to the occasion this year. Every piece is distinctive in its design direction. Melorra creates pieces that are meant for a 'buy-now, wear-now' purpose. Understanding the fashion cycles that influence wardrobe choices, Melorra tailors all collections to these trends, giving women something unique to wear everytime. From daily wear gold earrings and latest gold chain designs to gold rings and other jewellery, the choices are unlimited.

Melorra has already catered to about 20% of the 2912 cities and towns in India in just under 5 months. From cities with a population of less than 10,000 to those above 1 million, Melorra has made its mark everywhere. It launches 42 new designs weekly to match the most recent fashion trends. Over 75% of the collections are priced below INR 30,000. All the gold jewellery is hallmarked and the diamonds are SGL, IGI and DGLA certified. The brand offers a 30-days return and life time exchange policies.

About Melorra

Started in 2016, Melorra is a fashion forward lightweight fine jewellery brand that styles for the contemporary wardrobe. The brand caters to the jewellery needs of today's women. Global runway trends make their debut in Melorra's creations, as the brand's global fashionistas spot the styles that will make the cut for contemporary fashion scene from global runways, like Paris and Milan. Inspired from these fashion trends, designs are created keeping in mind the modern woman's wardrobe. Melorra uses 3D printing technology to create jewellery molds and provide an accurate and elegant finish. Melorra crafts jewellery designs in line with the global fashion trends week on week and ships to over 26,000 pin codes across the country. The gold jewellery is hallmarked and diamonds have passed the SGL, IGI and DGLA certification. The designs are created with precision and are available at its portal melorra.com with a 30-day return policy and life time exchanges.

Disclaimer: No Business Standard Journalist was involved in creation of this content

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First Published: Feb 07 2019 | 1:40 PM IST

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