/ --
~ A decade of being the frontrunner of unparalleled shopping experience ~
2019 is a special year for DLF Shopping Malls, as it completes its first decade of transforming retail in India. Whether it's about shopping from an exotic range of iconic brands to being in an environment that has been envisaged to be unique and experiential, DLF has been setting new standards in mall experience for all its consumers better than the best in the industry.
DLF Place Saket in 2008 to DLF Promenade, Horizon Plaza, DLF CyberHub & DLF Mall of India, DLF Shopping Malls have continuously raised the bar by offering superior services across fashion, food and entertainment for its consumers.
From 0.4 million sq. ft. to 4 million sq. ft. of retail space and from 40 stores to 740 stores, DLF Shopping Malls have pioneered a forward-thinking approach and changed the entire momentum from being evolutionary to revolutionary. With record-breaking visitor footfall, robust sales and having steadfast appeal as a one-stop destination highlights the industry standards that the mall has set over the years. They have evolved with time and integrated digital technology into their operational backbone. This is why they have come to be known not only for their illustrious shopping and dining destinations and inviting ambience but also for bringing about tremendous value for the nation, creating umpteen jobs and becoming a catalyst for growth for the retail, F&B and leisure sectors.
Commenting on completing a decade, said Mr. Sriram Khattar, MD, Rental Business, DLF Group: "We are delighted that DLF Shopping Malls has completed 10 glorious years of retail excellence. D LF has always been a torch bearer for creating top notch shopping destinations. We have created iconic malls and continuously improved the consumer experience in a very safe and compliant environment. We are also the first and only real estate company globally to win 11 Sword of Honour awards, the highest honour in health and safety management awarded by the British Safety Council in a single year."
Commenting on this landmark, Ms. Pushpa Bector, EVP and Head of DLF Shopping Malls, said, "It's been an incredible decade and we at DLF Shopping Malls continue to make a positive impact in the retail landscape. We will continue to build upon this milestone and enhance our already strong retail lineup through the coming years ahead. With 740 brands and including 36 anchor stores, DLF Shopping Malls, we continue to differentiate the center in a compelling way and the merchandise featured in our diverse retail portfolio speaks to the uniqueness of what bring to our esteemed customers. Over the past decade, the DLF Shopping Malls have truly transformed to offer a sought after mix of contemporary fashion, top notch F&B outlets and designs."
From introducing innovative concepts, hosting celebrities, to launching brand new or exclusive outlets; DLF Shopping Malls have made every visit to the mall a joyous occasion for all. They are a wonderful communication platform for reaching out to different target markets with culturally, socially relevant propositions.
This 10-year milestone was celebrated with crme de la crme of Delhi NCR at a red carpet event on the 9th of February at DLF Promenade. The event witnessed Mr. Sriram Khattar, MD, Rental Business, DLF Group and Ms. Pushpa Bector, Executive Vice President & Head, DLF Shopping Malls, as the hosts for the evening. The theme of the showcase was the 10 glorious years of DLF Shopping Malls.
About DLF Shopping Malls:
DLF has always been a front runner of the retail revolution in the country. The company's multi-faceted retail addresses comprise of shopping centres, premium malls which have been delighting visitors with versatility, variety and premium quality. DLF's unmatched presence in the real estate business has reiterated its position as the market leader in the Indian retail real estate industry boasting of high retail trading density and occupancy rates. DLF manages a unique retail portfolio by the seamless integration of design, construction, leasing, operations, asset management and strategic marketing. DLF's project teams collaborate with world-class architectural firms to create unique spaces.
DLF Shopping Malls, comprises of 5 amazing properties across Delhi-NCR and Chandigarh namely DLF Mall of India - India's first & largest destination mall that has delectable dining options, energizing entertainment arenas and home to 340 brands and countless entertainment activities. DLF Promenade - the epicentre of fashion, catering to thousands of discerning shoppers with a unique mix of leading international and Indian fashion, entertainment and dining. DLF Place - redefining boundaries of experiential retail shopping with a variety of fashion brands, entertainment and several dining options to choose from, this property has something for everyone to enjoy. DLF CyberHub - the ultimate F&B Social Hangout has 75 outlets and a jam-packed calendar of events around Food, Music & Entertainment throughout the year and DLF City Centre, Chandigarh - the culturally vibrant mall with an array of shopping and entertainment options catering to everyone's needs.
Disclaimer: No Business Standard Journalist was involved in creation of this content