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EC plans SMS campaign to encourage voting

Meeting was held today with mobile service providers in this regard

<a href="http://http://www.shutterstock.com/pic-94844608/stock-photo-hands-holding-smartphone.html" target="_blank">Cellphone</a> image via Shutterstock

Press Trust of India Kolkata
The State Election Commission is planning to encourage voters to exercise their franchise through text messaging.

A meeting was held today with mobile service providers in this regard, a state EC spokesperson said.

The service will roll out 3-4 days before the election commences, asking people to vote without fear.

Though the messages will be in English language, efforts will be made to draft them in local languages too, for instance in Bengali for a greater reach among voters, according to SEC officials.

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First Published: Mar 07 2014 | 6:37 PM IST

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