Automaker Fiat Chrysler Automobiles (FCA) Wednesday announced the setting up of its first premium sales and sales outlet called 'Jeep Connect,' in Pune and said it plans to launch six more by December as part of its plans to expand its retail and after-sales service across the country.
Jeep Connect is a network expansion strategy to take the Jeep brand and Mopar closer to customers homes, which may be located far away from the hubs of big cities, FCA India said in a release.
Mopar is the parts, service and customer care organisation within the FCA.
FCA India had launched its first locally-manufactured Jeep Compass SUV in July last year.
"We wanted to take Jeep and Mopar brands closer to our customers living farther away from metros, and now we can achieve this with Jeep Connect, which is a compact concept that will offer the same premium experience that customers get in our outlets in city centres," said Kevin Flynn, president and managing director, FCA India.
The company is set to open six more such outlets outlets by end of December 2018 in Rohtak, Ahmedabad, Muvattupuzha, Panipat, Bilaspur and Warangal, Flynn said.
FCA currently has 68 outlets pan-India for sales, service and spares.
FCA India will have more than 70 sales and service outlets by this calender year from 68. He said that that six outlets have been added in the network in the last nine months of this year. These outlets have come up at Meerut, Solan, Jabalpur, Udaipur, Imphal and Kannur, he added.
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