A cloud is hanging over the upcoming free-trade talks between the European Union and the United States after France said it won't back any deal that threatens the country's prestigious film, radio or TV industries.
The stakes are high because any deal could have major implications for global trade and could serve as a model for future deals. Together, the US and the EU make up nearly half the world economy and 30 per cent of global trade.
The audiovisual sectors have traditionally been excluded from global free-trade agreements under what is known as the "cultural exception," which allows governments to subsidise and protect them. In general, free-trade agreements are supposed to limit or ban such support.
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Bricq said the latest draft of the negotiating mandate, to be presented to EU ministers Friday, still has audiovisual services on the table and that's not acceptable to France.
European officials have, however, said the "cultural exception" would be preserved. But many are concerned that once audiovisual services are on the table, their protections could be eroded in the back-and-forth tussle of tough negotiations.
France and others don't have the power to block the negotiations from going forward at this point, but any treaty will eventually need the backing of all 27 EU member countries.
And Bricq said the European Commission, the EU's executive body which is tasked with negotiating with the US, would be unwise to move ahead without the support of the bloc's second-largest economy.
Concerns over the talks have prompted European actors, writers and directors to head to Strasbourg today to make an appeal at the European Parliament to protect their work. The parliament has already voted to keep audiovisual services off the table.
Berenice Bejo, the French actress who hit the global stage with the black-and-white film, The Artist, said the fear is there would only be big commercial films if the exception is scrapped.
She and others said that the cultural exception and the subsidies it protects are vital to maintaining a diverse offering at movie theaters. Polish director Dariusz Jablonski also noted that subsidies are vital to film industries in countries with languages not widely spoken elsewhere.