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Govt to launch audio-video campaign against malnutrition

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Press Trust of India New Delhi

"The entire production for the campaign 'Malnutrition - Quit India' is ready," she told reporters here. The ministry is now working on the launch date.

Tirath said, "Aamir Khan is currently abroad but he has conveyed to us that whenever the Prime Minister will come, he will be there."

"I have conveyed to him (Khan) that we will finalise a date and that he will be invited. We will see from where we can launch this campaign, be it India Gate or wherever else," she said.

The government campaign against malnutrition would also be through the print media and SMSes on mobile phones. UNICEF has also provided funds for it.

 

Khan`s association with the ministry's campaign against malnutrition dates back to a couple of years when he had held discussions with Tirath and had agreed to be its part.

  

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First Published: Aug 20 2012 | 7:05 PM IST

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