Aster DM Healthcare today announced the institution of annual Aster Media Awards to honour excellence in journalism.
The announcement was made by CMD, Dr Azad Moopen.
It was announced that three awards would be given -- one at the state-level, one at the national level and one at the international level.
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The state-level award would be given in Kerala and the international-level award would be given for the Middle-Eastern countries. The award functions would be held tentatively in March/April in Kerala, New Delhi and the UAE.
The awards would be given for stories around protecting ways of life of Indian and international communities, curbing social-ills, protecting environment, educating on health and wellness, inspiring young minds towards education and empowerment of disadvantaged communities by highlighting their cause, corporate social responsibility (CSR) and community initiatives and innovations.
Cash prizes of Rs 5 lakh, Rs 10 lakh and AED 25,000 would be given for the state-level, national-level and international-level awards respectively.
Winners will be chosen by a panel of eminent individuals. The panel would start receiving entries from February 10 till March 15. Also present on the occasion were Alisha Moopen and TJ Wilson, executive directors of the company.
Every year, over 10,000 beauticians, stylists and artists
attend the show, interact with the industry leaders and learn from the seminars & workshops. In the 19th edition of Signature Award, the experts of international repute like Dr. Blossom Kochhar, Lata Khanchandani, Vaishali Shah, and other renowned artist of the industry conduct these seminars and workshops so as to train, guide and nurture the emerging talent. Over the years, the award has grown bigger and the 19th Signature Award has created a storm of interest in beauty industry as the number of entries within the country and outside is lining up heavily. Commenting upon the fabulous response to 19th Signature Awards, Ms. Madhumita Saikia, Organizer & Committee Member, Signature Award Committee said, "We are gearing up to make it a grand success and hope to witness world-class makeup artistry, bringing together beauty professionals and stylists across the world. Anu Wadhawa & Aradhana Tripathi from Beauty and Wellness Sector Skill Council, Biju Nair & Vaishali Shah from LTA School of Beauty, Sangeeta Chauhan & Eliesha Chauhan from All India Hair and Beauty Association, Lata Khanchandani , Shahnawaz Shaikh and many other leading experts will be present in the event. The award shall provide an excellent scope and global exposure to the aspiring candidates in the beauty and wellness rofession."
Individual artists, stylists and salons have enrolled for competing in 5 different categories for the award. Signature Award follows a comprehensive selection process as the first selection happens at district level where designated beauty academy and institutes select the candidates for their makeup work. Just like any beauty pageant award, the selected finalists are further trained with orientation programs, seminars and workshops by industry leaders. On the 13th the candidates will contest in the presence of 'Observer Jury' followed by showcasing their work on models, after which the final judgment will be announced by the 'Master Jury'.