As a part of its Golden Jubilee celebrations, devotees of the ISKCON Mayapur have organised 'Ganga Swacch Abhiyan' (Clean Ganga drive).
A large vessel with 200 devotees was flagged off from the bank of the Ganga at Mayapur on Monday by HH Bhakti Purshottam Swami Maharaj, an ISKCON release said.
The vessel is expected to reach Ganga Sagar in four days. There are more than 200 devotees who are participating in this campaign, it added.
On its way to Ganga Sagar the vessel will pass through various places visited by Chaitanaya MahaPrabhu, a spiritual teacher who had founded Gaudiya Vaishnavism.
The objective of the drive is to create awareness among people about the spiritual significance of the holy river and educate them the ways to keep it pollution free and clean, the release said.
The devotees will enthral everyone by performing congregational chanting at every halt during the sojourn.
On its way back to Mayapur a similar exercise will be executed.
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