LeEco has partnered Snapdeal and Amazon to sell its products on the two eCommerce platforms from October, a move that will help the Chinese tech major further strengthen its online sales in India.
Currently, LeEco sells its handsets through eCommerce major Flipkart and its own portal, LeMall.
"We will start with selling our LeEco Max 2 on Snapdeal and Amazon as part of their festival sale. This will give us access to a wider market," LeEco COO Smart Electronics Business Atul Jain told PTI.
As part of the festive sale, LeEco Max 2 will be available at Rs 17,999, instead of the earlier selling price of Rs 22,999 across Flipkart, LeMall, Amazon.In and Snapdeal, he added.
"Depending on the response, we will extend other products to the other platforms," he said adding that the company has already sold over one million handsets within a few months of its entry into the Indian market.
LeEco's rivals Xiaomi and Motorola also had entered the Indian market in partnership with Flipkart. Later, these brands too ended the exclusivity and launched their range of devices across other e-commerce portals.
LeEco is also bullish on offline retail. "We are already present in 3,000-plus stores and by end of October, this number will double. We will have a healthy mix of online and offline sales going ahead," Jain said.
Talking about the festive season, Jain said he expects the company's business to be "double" than the usual numbers.
The company has also extended its content partnership and partnered with Hungama, which will provide users of LeEco smartphones free access to a library of 3.5 million songs for a year.
Buyers of SuperTVs on Flipkart will get a cashback using
Citibank debit or credit cards from October 26th till October 28th. They can also avail a cashback using American Express cards from October 29th to October 30th.
There is also a no-cost EMI for 3 or 6 months for buyers who use their Bajaj Finserv and all other credit cards on Flipkart. LeEco has also enhanced its product exchange offer to Rs. 25,000 for the Diwali festival. Now buyers in Flipkart can also exchange their old TVs for up to Rs. 25,000 while buying their new LeEco SuperTVs. As the exchange offer is an enhanced PREXO (Product Exchange Offer), buyers will get a raise in their exchange price during product evaluation of their old products.
All buyers of SuperTVs on both LeMall and Flipkart will also be getting 2 years of LeEco membership. Through LeEco's membership program, users will get to choose from a vast content library of 2000+ movies, 3000+ hours of curated shows, and 150+ live TV channels.
Super TVs also come with big RAM, ROM and powerful processors, ensuring better performance than most of the flagships from other established TV makers. The 55-inch Super TV has 2GB RAM and 8GB ROM, Quad-core Cortex(R) A17 1.4GHz CPU and a Mali-T760 3D GPU.
LeEco's Super TVs come in both 55 and 65 inches. The large screen Super TVs offer 4K display on an A+ grade IPS panel and are equipped with as many as 14 advanced display technologies. The screens offer a 178degree(s) wide viewing angle, suitable for all family members to watch together, thus, endearing itself as a perfect family gift this Diwali.
Time to upgrade to SuperPhones
Diwali sale is also a good time to get your hands on the much-talked-about second generation Superphone from LeEco - Le 2. Flipkart is organizing a Diwali sale from October 25th-28th during which users can get up to an additional cashback on exchanging their old phone. Citibank credit or debit card users can get an additional 15% cashback.
Even LeMall is giving a 10 percent cashback on all
pre-paid orders made using all credit and debit cards.
Additionally, it is offering complimentary one-year LeEco membership and Jio Welcome offer - unlimited high speed data, voice calling, SMS.
About LeEco:
LeEco, formerly known as Letv, is a global pioneering Internet and technology company with multiple Internet ecosystems across content, devices, applications and platforms. Founded in November 2004 by Jia Yueting and Liu Hong, LeEco employs more than 10,000 people and is the world's first video company to go public with a market capitalization of more than $12 billion USD. Headquartered in Beijing, China, it has regional headquarters in Hong Kong, Los Angeles and Silicon Valley.
With 'Complete Ecosystem, Groundbreaking technologies, and Disruptive Pricing' as the guiding principle, LeEco is engaged in a myriad of businesses, spanning from Internet-based SuperTV and SuperPhones, video production and distribution, smart devices/accessories and large-screen applications, to e-commerce and even connected super-electric cars. The company also features one of the world's largest content libraries, comprising of movies, TV dramas, entertainment shows, sports and music, which can be conveniently viewed on LeEco products, including the Super Phones, Super TVs, and in the near future, Le Autos. Breaking the barriers of industries, LeEco provides personalized products and services for an enhanced user experience at disruptive prices.
Media Contact:
Nitin Kinger
Nitinkinger@le.Com
+91-9769988304
LeEco India
Source: Le Ecosystem Technology India Pvt. Ltd.
