Researchers believe people looking for a date will have the best chance of finding someone compatible shortly before 9 pm as the number of people logging on to internet dating sites peaks.
They believe a combination of back to work blues and New Year's resolutions to find a partner will send millions of people to online dating sites, the 'Daily Mail' reported.
It will conclude what is traditionally the busiest week of the year for online dating.
On match.Com alone, interactions between members over the past seven days were 11 per cent higher than average.
In January, an estimated 3.2 million people will go online in search of a date.
"It's the time of year when we vow to eat more healthily, exercise more frequently and budget better," Kate Taylor, resident relationship expert at match.Com, said.
"As the Christmas festivities calm down and we re-evaluate our lives, it's little wonder that looking for a partner will top the list of New Year priorities for many single people," Taylor added.
"If you make sure you're online during the busiest time of the whole year you'll have an even better chance of meeting someone special," Taylor said.
Match.Com found that financial security, work performance, family relationships and body confidence improved when people are in a relationship.
Internet dating is now the third most popular way to meet a partner in Britain, along with meeting someone at work, the paper said.
